Behind the Counter Speed: Sharp Introduces New UP-V5500 Series POS System

Mahwah, NJ, May 7, 2010 -- Providing business owners with flexibility, versatility and reliability along with an array of features and sleek, functional designs, Sharp Imaging and Information Company of America today introduced the UP-V5500 Series POS System. As with other UP-V Series models, the UP-V5500 delivers a flexible architecture that can be used with a wide range of software and exceptional operation capabilities to meet the rigors of heavy daily usage in virtually any retail, restaurant and convenience environment – all at a competitive price point.

The UP-V5500 is an expansion to the UP-V family of POS products that includes the UP-V9900 base model without customer display; the UP-V9900V with 2-line, 20 character VFD customer display screen; and the UP-V9900L with a 12.1" Class (12.1-inch diagonal) customer display TFT Screen. With these four models, dealers now have a full line of POS products that meet customers' requirements, and end-users have a great selection of reliable, easy-to-use products to choose from.

"The UP-V5500 offers the advantage of a 15" touch screen in a small package," said Greg Tucker, Product Planning Manager, POS Sales, Sharp Imaging and Information Company of America, a subsidiary of Sharp Electronics Corporation. "Business owners who were considering a UP-V Series product before, but did not have adequate counter space, could use the UP-V5500 now. Plus, with the open system architecture, different terminals can be used together throughout one location, or across a number of locations."

Built with Microsoft Windows^® operating systems to meet a myriad of hospitality, convenience and retail needs, Sharp's open architecture systems offer the flexibility to run the management software that best fits your business. Seamless integration with a variety of third-party applications make them ready to provide exceptional operational capabilities, and a high level of service for customers. With open architecture, operators can choose from Sharp-Certified Software Partners, or use their own applications and build a system that perfectly fits their needs and can grow or change with their business.

The UP-V5500 also offers support for USB, serial and parallel devices, providing a further level of customization and affording business owners the ability to integrate additional devices such as scanners, printers, and/or keyboards.

With the introduction of the UP-V5500, Sharp is also announcing a new 3-year warranty on all UP-V Series models. Sharp’s warranty offers the option of depot repair or on-site dealer repair. This flexibility allows the owner to have units repaired in a timeframe that is best for them. "We have the utmost confidence in the products we manufacture and know that our customers appreciate the peace-of-mind that a Sharp POS product provides," said Tucker. "This warranty extension comes at no extra cost to our customers and really underscores our commitment to producing the best products possible."

The UP-V5500 is now available. For information about the UP-V5500, any of the UP-V Series models, and the complete line of Sharp POS products, contact Sharp Electronics Corporation, Sharp Plaza, Mahwah, NJ 07495-1163, or call 1-800-BE-SHARP.